Always a step ahead of competition

Terms on internet marketing and their easy-to-understand
definitions you should be aware of

Backlink

Backlinks, also known as inbound links and incoming links, are links to your web site placed on other web sites. Backlinks from quality and authoritative web sites are the most valuable links driving more target traffic to your web site. A good deal of quality backlinks indicate your web site’s popularity and importance. To increase the number of backlinks search engine optimization (SEO) is employed.

Backlinks play a very important role in search engine ranking of a web site since some search engines use these links to determine the PageRank. So, if you want to get your web site ranked high on search engines pay attention to backlinks.

Other terms useful to know

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